Good health can be easier. Healthcare shouldn’t feel like a fight. And you don’t have to go it alone. Included Health offers comprehensive and convenient care, from urgent care to primary care, specialty care to behavioral health. With high-quality care and expertise when you need it: in person or virtually, in a personalized way, 24/7. We named the company, designed the logo and broader brand identity, and developed the tagline and early advertising concepts. Our work provided the startup a toolkit to begin marketing their high-tech, high-touch service to large companies nationwide. 







Strategy: Ryan Ku / Designer: Adriana Del Mar / Writer: Rob Price, Shira Bogart